Orange Jordan participated in the fourth edition of the regional initiative "Femi Tech," which was launched for the first time in Jordan. This significant event brought together key stakeholders from the technology sector and government. The conference was organized by Career 180 and the Ministry of Digital Economy and Entrepreneurship’s “Jordan Source” Program, showing a collaborative effort to advance digital inclusion. The event aimed to promote women's empowerment within the technology sector, noting the critical role women play in driving innovation and economic growth. Its inaugural launch in Jordan marked a key moment for regional efforts to foster gender equality in digital fields.
Showcasing Commitment to Women
Orange Jordan advanced its commitment to women's empowerment by actively participating in a panel discussion, which specifically addressed women’s leadership roles within the digital landscape. This discussion provided a platform for sharing insights and strategies for fostering female leadership in a rapidly evolving technological environment. The company noted several initiatives designed to support women in the technology sector during the conference, demonstrating its proactive approach to gender diversity. Among these, Orange Jordan presented its "Hello Women" initiative, specifically created to enhance women's representation and involvement in the Information and Communications Technology (ICT) sector. This initiative focuses on providing targeted support and opportunities for women to thrive in a field traditionally dominated by men. Additionally, Orange Jordan detailed the establishment of Women’s Digital Centers. These centers are dedicated to fostering and developing essential digital skills among women across various communities, thereby equipping them for diverse opportunities in the evolving digital economy and preparing them for future employment.
Internal Progress and Goals
Orange Jordan has set clear objectives for internal gender diversity, aiming to increase women's representation in its workforce to 27% by 2025. This ambitious target reflects a deep-seated commitment to fostering a more balanced and inclusive professional environment within the company itself. The company's strategic vision includes not only recruiting more women but also ensuring their professional development and advancement. Currently, women hold 25.3% of leadership positions within the company, a figure also targeted for improvement by 2025, demonstrating an emphasis on elevating women into decision-making roles. This focus on leadership parity is key for shaping an equitable corporate culture. The company's efforts in promoting gender equality have been recognized externally, validating its internal policies and practices. Orange Jordan received the Gender Equality European & International Standard (GEEIS) certificate, acknowledging its adherence to rigorous international standards for gender parity in the workplace and its commitment to continuous improvement in this area.
Broader Impact and Vision
The Femi Tech conference sought to empower women within the digital sector by providing them with new learning opportunities, clear career paths, and enhanced skill development. This full approach ensures that women are not only introduced to the digital field but are also equipped with the tools for sustained success. This initiative aligns with broader national and regional efforts to strengthen women's participation in technology, recognizing the significant economic and social benefits of such inclusion. Such events are key for fostering an inclusive environment where women can thrive professionally and contribute meaningfully to the digital economy. By focusing on skill enhancement and career development, the conference aimed to equip women with the necessary tools to navigate and succeed in a rapidly evolving technological landscape. The emphasis on new learning opportunities also showed a commitment to continuous professional growth for women in digital fields, ensuring they remain competitive and adaptable in the face of technological advancements. The collaborative spirit of the conference, involving both private and public sectors, noted a shared vision for a more equitable and digitally empowered future for women in Jordan and beyond.
